Yannick Loxat
Manager, Client Experience, Berlin
Yannick Loxat
Manager, Client Experience, Berlin
Describe Weber Shandwick’s culture
in three words:
Openminded, diverse, curious.
What’s the best piece of career
advice you’ve ever been given?
Just do it.
Who inspires you and why?
My friends inspire me. Surrounding
myself with inspiring people motivates
me to become who I aspire to be.
What is the best thing you have learnt
since joining Weber Shandwick?
I’ve learned that there’s often no absolute
right or wrong. People have diverse
approaches, and that’s okay. Trusting my
own work has become crucial.
What’s the best opportunity you have
had since joining Weber Shandwick?
Meeting fascinating people, especially at
events. My favorites include the German
Acting Award and Fashion Week shows,
thanks to the network I’ve built.
Name something new you have learnt
since joining the agency, that you didn’t
know before.
The biggest realization I’ve had was to
understand how the media and industry
really works.
Describe a typical day at Weber
Shandwick
First, coffee. Then, meetings, calling
journalists, media monitoring, reporting,
and coordinating current projects with
clients.
If you were to use our mobility
programme offer Access All Areas, where
would you travel to and why?
Sydney or London, where I’ve lived
before, or New York/Los Angeles, which
I’ve always wanted to visit.
Which of our company values do you
most identify with and why? (Our values:
courage, inclusion, curiosity, impact)
Inclusion resonates most with me. While
all values are interconnected, inclusion is
vital in our increasingly diverse world.
What do you like most about our [Berlin,
Cologne, Frankfurt, Munich] office?
The location. The new office is central,
with many restaurants and activities
nearby, next to a park, and features
classic Berlin old-style architecture.